SEO That Gets You Found


Built for service-based businesses and backed by real results.  Your ideal customers are searching—make sure they find you. I specialize in local SEO for service-based businesses, including landscapers, contractors, and tradespeople. By using proven white-hat strategies—on-site optimization, content enhancements, and Google Business improvements—I help your business rank on the first page of Google and Bing. These are the same methods I used to grow my own service company, and now I use them to drive real growth for others. Whether you need more local visibility, better leads, or long-term search authority, I’ll build a strategy that gets results. Let’s get your business to the top of search results—right where it belongs.

Why SEO Matters


SEO isn’t just about showing up in search results—it’s about showing up for the right people, at the right time, in the right place.

As a service-based business, your customers are looking for someone local, trustworthy, and easily accessible. If your business isn’t showing up when they search, you’re leaving money on the table—and handing it straight to your competitors.

Here’s what effective local SEO can do for your business:

A white check mark in a black circle on a white background.

Put You on Page One of Google

Where people actually look and click

A white check mark in a black circle on a white background.

Get You into the Google Map Pack

The top 3 local results that dominate local search visibility

A white check mark in a black circle on a white background.

Drive High-Intent Traffic

From people who are ready to call, book, or request a quote

A white check mark in a black circle on a white background.

Build Long-Term Credibility

With potential customers who see your business show up consistently

A white check mark in a black circle on a white background.

Lower Your Ad Spend

By generating ongoing, organic leads without paying for every click

A white check mark in a black circle on a white background.

Position Yourself Ahead of Local Competitors

 Those who are missing the mark on SEO

What Is White-Hat SEO and Why It Matters

A white hat with a red ribbon is sitting on top of a blue gear.

What Is White-Hat SEO and Why It Matters


When it comes to SEO, there are two paths: one that builds real, lasting growth, and one that cuts corners and risks your reputation. I only use white-hat SEO techniques. That means doing things the right way, in line with Google’s best practices, and focused on long-term success, not short-term tricks.

Here’s what that looks like:

  • Creating high-quality, helpful content that speaks to your ideal customers
  • Structuring your site properly so search engines understand and trust it
  • Using clean, ethical optimization strategies—no keyword stuffing, fake reviews, or sketchy backlinks
  • Building authority over time through relevant content and local signals that matter

The truth is, black-hat or shortcut tactics might give you a temporary boost—but they come with real risks. Your rankings can tank overnight, and your site can even be penalized or removed from search results altogether.

White-hat SEO takes a little more time—but it works. It’s sustainable, safe, and most importantly, it brings you qualified leads, steady growth, and long-term visibility.

If you care about building a reputation that lasts—this is how you do it.

Local SEO Is What I Do Best


I don’t do national SEO campaigns or work with giant corporations. My focus is 100% on local SEO for service-based businesses—just like the one I built myself from the ground up. If you rely on local customers, your business needs to show up where they’re searching—in their neighborhoods, on their phones, and at the exact moment they’re ready to hire someone. That’s where I come in.

Here’s how I help you dominate your local market:

A clipboard with a target and an arrow on it

Optimize your Google Business Profile

So you show up in the Google Map Pack, one of the most valuable spots in search results

A target with a red pin in the middle of it

Target Location-Specific Keywords

Will bring in qualified leads from your city, region, or service area

A bar graph with three stars on top of it.

Get Listed in High-Authority Local Directories

This will boost your visibility and build trust

A light bulb with puzzle pieces coming out of it.

Create Geo-Targeted Content

 Content that speaks to your community and separates you from generic competitors

Local SEO isn’t just about ranking—it’s about being the obvious choice when someone nearby is ready to book. I know what it takes to make that happen because I’ve done it myself. Your best customers are just around the corner—let’s make sure they find you first, not your competitor.

How It Works


1. SEO Audit & Site Analysis

Start by evaluating your current website to identify technical issues, content gaps, and ranking opportunities.

2. Keyword Research & Strategy

Uncover the most valuable search terms your audience is using, then build a strategy around them.

3. On-Page SEO Optimization

Optimize each page of your site to help search engines (and users) understand your content clearly.

4. Technical SEO Enhancements

Behind-the-scenes improvements that boost site health and crawlability.

5. Content Development

SEO and content go hand-in-hand. We help you create helpful, keyword-rich content that ranks.

6. Link Building & Authority Growth

Boost your domain authority through high-quality, ethical backlinks.

7. Monthly Reporting & Optimization

SEO is not a one-time job. Each month, we track your keyword rankings, analyze user behaviour, make data-driven updates, and adjust strategy based on the latest algorithm changes.

Why Choose The Yard


A black and white graph with an arrow pointing up.

Proven Results

Demonstrated success in boosting rankings and delivering real ROI

A black board with arrows and x 's on it.

Tailored Strategies

Custom SEO plans built for your unique industry needs

A cell phone with a bunch of arrows pointing in different directions.
A black and white icon of a hand holding a check mark and a cross.

Ethical Process

Google-compliant strategies with no black-hat shortcuts

A black and white arrow pointing in different directions on a white background.

Flexible Solutions

Flexible solutions for both small businesses and large enterprises

Let's Get You Ranked!


Ready to start growing your visibility and getting found by the right people? Contact us today for a free SEO audit.

GET STARTED